Marketing has shifted from a one way broadcast to a multipoint conversation. And that conversation is being driven by friends, family and even strangers. How is this happening? One word: reviews! Look around and see how many of your family and friends are making decisions based on reviews: restaurants, repairs, doctors, dentists, and the list […]
Local businesses are seeing more competition for customers, clients, and patients than ever before. A recent Small Business Administration study reports that local businesses are seeing the largest increase in years. Since 1990, large corporations have eliminated 4 million jobs and local businesses have added 8 million new jobs. The number of local businesses has […]
You need professional help! You want to get more customers. You want to increase your sales. You want to expand your brand. And you want to grow your business. You have heard of many success stories about those who ventured into online marketing and you definitely want a piece of the action.
You understand that a strong online marketing strategy is vital to success in an increasingly diversified and competitive marketplace. You want to capture more leads and convert them into clients; you want to increase your sales and earn bigger profits. Just as importantly, you want to expand your brands and grow your businesses.
Developing a dynamic and cohesive marketing strategy has become essential for you if you want to profit in today’s competitive marketplace. Online marketing introduces and promotes products and services to your potential customers. Without the implementation of dynamic online marketing strategies, your potential customers will not learn about your products and services, and your business […]
Introduction to SEO and Content Marketing Search engine optimization and content marketing are often viewed as separate online marketing strategies. Some marketers only focus on SEO without doing content marketing while others think that doing content marketing eliminates the need for SEO. SEO and content marketing are two separate distinct disciplines indeed. But they go […]
Do you know how many potential visitors you are missing by not having SEO done for you? When you are missing out on visitors, it means that you are also missing out on customers. Visitors become leads and leads become customers. So you are failing to acquire customers and other opportunities if your website is […]
In today’s fast-paced world, your potential customers would rather watch an informative and compelling 30 to 45 seconds of video than spend 15 to 20 minutes reading texts! Indeed, video is an effective marketing tool as it can communicate key points to your target audience very quickly.
It’s undeniable that people are spending more and more time watching videos online. According to a report released by comScore—100 million Internet users watch an online video every day. People all over the world see online video not only as a source of entertainment, but also as a source of information. According to James McQuivey, […]